Who says your life story is relevant?
If you have lived, learned and loved in this life, your story is relevant!
Many speeches have fallen flat on the ears of the audience because the message, while life changing, has no emotional connection to them. The presenter has not demonstrated a “common feeling” but has imparted knowledge or expressed the breadth of their education and not much more. There is a word for speeches like that… BORING!
Boring does not lead to learning.
Boring does not lead to trusting.
Boring does not lead to remembering.
Boring does not lead to influence.
Click here to get more information about an exclusive training opportunity for elite communicators.
In this one day intensive event we will cover twelve elements key to powerful connective communication.
These are the same elements I walk through with my coaching clients. The first of these elements is the issue of RELEVANCE. John Maxwell says, “People don;t care how much you know until they know how much you care.” If you speak because your message is “important to you” that is good, but if you speak because the message is important to the audience, that is the beginning of greatness.
- Emotional common ground – “I have felt that way before, when…”
- Experiential common ground – “I lived through that same scenario and I learned…”
- Implied common ground – “I expect that one day you will <experience> <feel> this way as well…”
Your talks, trainings and presentations will be remembered longer when these tools are used as part of your story crafting and speech building.
Sign up now to apply for this very limited invitation event.
Over the next few days, you will receive sample videos and insights to help prepare you for the day. You will also receive an application and questionnaire for attendees if your application is accepted.